Social Media is all the rage in the computer world. Facebook (www.facebook.com) alone has over 500 million users in just over 6 years of operation – that’s about 7% of the world’s population (and counting)!
Depending on the demographics of your business, Facebook might be a great way to connect with your potential customers. However, don’t reject the idea of using social media in your company just because it seems primarily tied to the social worlds of the under-30 crowd.
In future posts, I’ll talk about social media that every business should use. There’s a site that is essentially a “Facebook for business people”. There is also a way that you can automatically gather intelligence and information from the web.
It’s a brave, new, rapidly-changing world out there. Ignore social media at your business’ peril.